Quality Web Design in Clearwater: What THEY Don't Know Can Hurt YOU

New Vibe Web Design is not the only company offering quality web design for Clearwater. There are plenty of skilled and experienced firms that can deliver an excellent web site that meets your needs. While we think our combination of quality and value is the best, that is not the subject of this article. No, the subject of this article is all of the designers and even companies that fall short of our standards of quality design, why they fall short, and how this can hurt your bottom line. There are three important areas where some of the Clearwater web design I see are falling short: aesthetics, utility, and "googleability".

The first area of web design in Clearwater, aesthetics, where I often see sites lacking is important for a number of reasons. First, your web site might be the very first impression someone gets of your company. If the site is poorly designed you've made a bad first impression! Appearance is everything, and a low quality design can make you seem unprofessional. This can be particularly bad for you if a competitor has a quality web design in Clearwater, because to the Internet shopper you are clearly inferior. One bad design practice that makes a site look bad is the use of low quality graphics and photographs. All the images on your site should be sharp - otherwise, you look dull! Grainy photographs, graphics created in Word of other software not meant for professional graphic design will always make for an ugly site. Poor layout is another bad design practice made by inexperienced or unskilled designers. The list goes on and on, but one particularly big no-no that you'll see from time to time is a site with lots of attention-grabbing, flashing, moving objects - the visitor is overwhelmed because he doesn't know where to look. A quality web design in Clearwater will direct the visitor's attention to where you want it.

The next important area of utility is a big factor is the quality of a web design in Clearwater. One common mistake in this area is to have images that are not properly optimized for the web. Sometimes professional graphic designers who are winging it when they make a web design are guilty of this. They create a site that is very "graphics heavy" and then insist that the graphics display at a very high resolution so that they look perfect. These sites make a nice impression on someone surfing with the very fastest Internet connection, but for a shared business line or (yikes!) dial-up, these sites get abandoned before they even finish loading. You'll see this problem too in sites where the user has built the site using a site-building-wizard or some such. They load images in straight from their digital camera and you end up with pages that take minutes to fully load. Another shortcoming in the area of utility is the poor navigational scheme. This problem becomes bigger and bigger the larger a site is. A site with a poor navigational scheme results in visitors who get lost and can't find their way back to where they were. The is not the way to make a quality web design in Clearwater.

Last but not least, the "googleability" of a web design in Clearwater is extremely important. Visitors should be able to find your site when they search for your service or product in your city or surrounding area. If they can't, then the designer hasn't done a good job of search engine optimization. Some companies try to sell the basic sort of search engine optimization that should be built into every single site they do, as an added service! Unfortunately, this is such a muddy field, full or many untruths believed by practicing "professionals" that the consumer doesn't stand a chance. Who do you believe? Put it this way, when we do a web design in Clearwater it is always optimized for the search engines, making it highly googleable. The service that we charge extra for is advanced search engine optimization. Basic SEO should be a part of every design, but some designers don't even know how to do it, and others want to charge extra for it. Use a company with proven results.